Getting the models right is key to successful analytics

Predictive data model must be enhanced to respond to change, disruptions

By William E. Hammer Jr.

Getting the models right starts with a comprehensive understanding of the process. A successful application of analytics requires a study of the existing process model and related systems. In most cases, the existing process model needs to be updated to consider additional variables and relationships recognized in big data sources. The validation of the causal relationship of a potential new variable and data is best accomplished as the fit in the process model is guided by the process owners and operators.

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