Performance by Kevin McManus

September 2025

Few, some, many, most: Is there a consensus?

When people learn English as a second language, they are often taught how to use the “adverbs of frequency.” I can’t recall this adverb set being a part of my formal education. Many of us analytics addicts cringe when we see these frequencies misused almost daily. Since we are usually expected to justify the relative value of our performance improvement options, I thought I would share my perspective.


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