Supply Chain by Jim Tompkins

Guiding customers on a digital journey

Digital commerce has affected every area of the supply chain. A customer’s shopping journey involves a number of touchpoints and begins long before – and continues after – purchasing an item.


You must be an IISE member to have full access to this content. Please log in at the top right corner of this Web page. 

IISE members visiting this site for the first time must register. As part of this process you will create a user name and password. This is a one-time process that requires your member number. 

If you are not a member, join IISE now and begin enjoying benefits immediately, including full access to ISE magazine.

SHARE